The Crossover

The Crossover Premiere & Afterparty
Lead Creative Producer

To promote Disney+ launch of their The Crossover series, a coming of age story of basketball prodigy twins, we produced an in-world screening and afterparty at the historic Hollywood Athletic Club.The event featured a screening theater, a basketball arcade, a Creole menu inspired by the NOLA setting of the series, a dance party, and an interactive word wall where attendees could build their own verses. Everyone was sent home with their own copy of Kwame Alexander’s graphic novel that inspired the series.

Agency- Little Cinema