ADIDAS ZXIENCE NETWORK

The ZXience Network is a 12-hour content stream showcasing original works from a curated roster of creative experts across the globe. To celebrate the launch of the adidas ZX 2K Boost, we commissioned over 30 visionary artists: spanning 2D, 3D, painting, fashion, cake artistry, and gelatin sculpture to craft pieces inspired by the shoe’s bold design and futuristic feel. From hyper-real cake replicas to hypnotic digital renderings, each "oddly satisfying" video was designed to captivate and push the boundaries of visual storytelling.

Role:
Assistant Creative Director & Producer
Date:
January 2022
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